Velvet Letters: A Romance Author Website Template
- 20 hours ago
- 4 min read
You wrote the slow burn. The swoony confession. The epilogue that made readers ugly-cry at 2 a.m. and immediately message their reading group about it.
But if your website doesn't match the experience of reading your books? You're losing those readers before they ever hit pre-order.
Self-published romance authors know better than anyone that feeling sells. Your cover sells a feeling. Your blurb sells a feeling. Your website should do exactly the same thing, and most templates just… don't.
That's why I designed Velvet Letters — a one-page romance author website template in blush and deep wine, built to feel as swoony and intimate as the stories you write.
Who This Template Is For
This template was built for a very specific kind of self-published romance author. Keep reading if any of these sound like you:
You write romance — contemporary, small-town, enemies-to-lovers, second chance, dark romance, or any flavor of love story where the emotional payoff is everything
Your author brand is warm, intimate, and a little indulgent. Think candlelight, velvet textures, and the kind of aesthetic that makes readers feel like they're curling up somewhere beautiful
You have at least one book out (or a debut coming soon), and you need to give readers a place to land that feels like you
You want to grow your reader list with something more enticing than a plain "subscribe" box — something readers actually want
You dream of having fans who pre-order everything, not only occasional one-time buyers
If that's you, pull up a chair. This template was made with you in mind.
See It in Action
The palette is blush and deep wine, soft enough to feel romantic, rich enough to feel premium. It's the kind of website that makes a reader think yes, this author gets the vibe before they've read a single word of your bio.
What's Inside the Velvet Letters Romance Author Website Template
Every section of this template was designed with romance readers in mind. Beyond the aesthetics, it takes into consideration the behavior of someone who has just discovered a new favorite author.
Latest Release Spotlight Section
Your newest book gets the full hero treatment — cover, blurb, buy links, and a set of trope tags so readers know instantly whether this is their kind of story. Enemies to lovers? Forced proximity? Grumpy sunshine? It's all right there, doing the work for you.
Growing Library Shelf
A beautiful, scrollable display of all your titles, because romance readers who love one of your books will devour the rest. This section makes it easy for new readers to see your full catalog and start binge-reading immediately.
Reader Magnet — Exclusive Bonus Epilogue
This is the piece that turns a one-time visitor into a reader who never misses a launch. Offer an exclusive bonus epilogue (the extended scene readers didn't get in the book, the wedding, the baby chapter — you know the ones) in exchange for an email address. Readers get more of a story they already love. You get a subscriber who is warm, engaged, and ready to pre-order your next release.
One-Page, Mobile-First Design
Everything lives on one beautifully structured page, no lost readers clicking into dead ends. And since romance readers often discover authors on their phones (hello, BookTok and Bookstagram), the mobile experience is as gorgeous as the desktop.
Fast and clean
No heavy plugins, no bloated code. The site loads quickly, which matters for both reader experience and search visibility.
Easy to Customize It Yourself
Built on Wix, so you can swap your cover images, update your colors, and personalize your bio without touching a single line of code. What's in the template is a starting point, because starting is often the most daunting; your brand makes it yours.
This Style Suits…
Not every template fits every romance author, and that's a good thing. Here's a quick guide to whether Velvet Letters matches your brand:
This template is a great fit if you write:
Contemporary romance with a warm, emotional, character-driven tone
Small-town romance with a cozy, intimate aesthetic
Second chance or reunion romance — stories about love that lingers
New adult romance with a soft, romantic-but-grown-up feel
Slow-burn romance where the emotional tension is everything
Interconnected standalones or series where readers collect every book
It's probably not the right fit if your brand is:
Dark or taboo romance with a more intense, high-contrast aesthetic, you'd want something moodier and bolder
Paranormal or fantasy romance with a magical, ethereal, or gothic feel, a more dramatic design would serve you better
Steamy comedy romance with a playful, bright, irreverent tone, something with more color and energy might suit you better
Browse the other templates as the catalog of one-time-sale premade websites continues to grow.
Do you write Dark / Paranormal Romance? Check out The Hollow Court template.
What You'll Need to Get Started
Here's everything you need to launch your personalized site:
A Wix account — free to start, paid plans from $17/month for a custom domain
Your author bio and a photo (professional headshot or a styled brand photo both work)
Your book cover images and buy links (Amazon, Barnes & Noble, your own shop, etc.)
A reader magnet — ideally a bonus epilogue, but a free short story or exclusive chapter works too
Your trope tags for your latest release (the fun part)
About 2–3 hours to customize, connect your email platform, and launch
No developer. No design degree. Just your stories and a weekend afternoon.
Ready to Give Your Readers a Home?
Your books deserve a website that feels as good as they do.
Prefer to have everything set up for you — a customized design, an email opt-in connected, and a site ready to launch? Book the done-for-you option.
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