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Project Review · Author Branding

Donna J. De Oliveira

A comprehensive Brand Kit Deluxe built for a dystopian and fantasy author — moody, grounded, and ready to carry a growing reader platform.

Genre

Dystopian & Fantasy

Project

Brand Kit Deluxe

Scope

Full visual identity

The Brief

A cohesive identity for a world built on shadow and hope.

Donna needed a full visual system that could carry her dystopian and fantasy novels across every reader touchpoint — from the cover of a business card to the header of an email newsletter.

The Brand Kit Deluxe gave her a complete suite of branding elements, designed to feel unmistakably hers and flexible enough to scale with future releases, social campaigns, and reader experiences.

Deliverables

Full author branding system

Business card design

Website + email visual elements

Social media elements

Mirage

#171A2B

Astronaut

#254578

Tacao

#EFB997

Japonica

#D37961

Ebb

#E7DDDC

Color Story

A palette that whispers before it speaks.

Mirage and Astronaut ground the brand in deep, cinematic shadow, while Tacao and Japonica bring ember warmth, balanced by the soft, misty lift of ebb.

The System

One brand, every touchpoint.

author branding
author branding
author branding

Cam is a talented designer who was able to capture the subtleties I was looking for and willing to tweak minor details until everything was just right. She provides a great all-round service and is a delight to work with.

Donna J. De Oliveira

Dystopian & Fantasy Author

Build a platform you can grow with

Ready for a brand that fits the world you've written?

If you're ready for a brand and website that supports your readers and your independence as an author, let's talk through what makes sense for your stage.

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